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Is Your Website like a Magazine? I

Many company websites are dull, uninspiring and do not do anything for their owners. Company blogs can also soon descend into the carefully worded opinions of a few executives, followed by 0 responses - so nobody is reading the content, and if they are they are not motivated to leave a comment.

At Enigin we try to get our websites and blogs to be readable at the very least, ideally we want people to want to read blog posts or website articles and pages. But how can you, an Enigin Distributor, improve your blog or website’s readability?

How about thinking of it as a magazine?

That is the approach promoted by Ken Gordon, who is the social-media manager for the Partnership for Excellence in Jewish Education, and Ken has written an excellent article for marketingprofs.com on this subject.

In this post and the following three, I would like to share his ideas with you:

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Enigin Advice - SEO Your Press Releases

We realise here at Enigin how important it is to consider your SEO (Search Engine Optimisation) in whatever you do - well everything that is likely to find itself on tot he web.

Press releases may seem like an obvious SEO opportunity and I am sure you, as many Enigin Distributor’s do, claim you have considered your SEO policies and aims when producing it, I am sure you will think that you have.

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Individuals and Business Save Energy - Easily!

As many people are, slowly, but surely taking on the role of energy conservationists, at home and within business, we have seen many ways that people can do this. We hear of regular tips, advice and ideas on ways to save energy and money.

But one couple in America are using small and very easy ways to save energy, and the planet. Rather then spend thousands as many do to input technologies and appliances they are using old fashioned ways and ideas simply to be more careful with the energy they use.

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Enigin and Google

Google has become very powerful - when Microsoft seemed to hold similar power the many seemed to turn against them, it is interesting that this hasn’t happened to Google, as yet.

I recall the days when your search engine was very much a personal choice, the list includes both the old and current (if available) versions of HotBot, Excite, WebCrawler, Ask Jeeves, Ask.com, Yahoo, Google, Dogpile, AltaVista, Lycos, MSN Search, Bing, AOL Search, Infoseek, Go.com, Netscape, MetaCrawler, and All The Web.

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Enigin - hopefully a better future

British Gas announced this week the millions of pounds worth of profits that they have made over the the past year. So I must ask the question we must all be thinking, Why?

Why are we still paying such huge utility bills. Have you seen a decrease in your bills? I know I haven’t. It is a battle as it is with these companies to try and pay a little less each month and still have the amount to cover your usage. They want you to up how much you pay.

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Enigin: A ‘Cool’ Solution

Walking up and down aisles in shopping centers can be a real eye opener! Especially when it     comes to the chilled section, where all the fridges and freezers are, filled with a multitude of tempting products to choose from!

With energy prices soaring, more and more as each year goes by, the running cost of these appliances would push any supermarket owner to do without them!

Yet, for them like for restaurants, bars or hospitals, refrigeration is not an option, it’s a must.

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The Energy Saving Business is here to stay

Enigin is the Energy Saving Business of this time, and it is here to stay. With so many businesses and companies turning their attention to saving energy and becoming energy efficient, Enigin is the answer.

Such companies currently using Enigin’s real time energy saver the Eniscope include, DHL, Harley-Davidson, Inter Continental Hotels, McDonald’s, UBS and Sheraton Hotels and Resorts. So why not join them in becoming energy savers and save time, money and energy all at once!

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Enigin PLC’s Energy Efficiency Explained

Being in the industry, I now understand fully what is being meant by ‘energy efficiency’, what it implies, allows and why it’s a good thing. Allow me to elaborate on that today.

Energy efficiency, which is what Enigin offer businesses worldwide, refers to achieving the same result – cooling an office, for example – by using less energy. It can be used equally for small-scale changes (such as more energy-efficient refrigerators and PCs in offices) as well as for more efficient power stations or energy savings across a company’s supply chain.

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A Tool to Save Energy at Home

Here at Enigin we help businesses and companies to save energy and money. We help them learn to monitor their energy use.

But there is now a tool available online for the public in the UK to receive grants to save energy at home. You can now go online, fill in your home details, when your property was built, where you want to save energy and the site will outline what is available to you.

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Eniscope - The Real Solution to Energy Saving

With the Enigin Eniscope there are a number of stages you can make a change for the better, for yourself, your employees and the planet. Why not take a look at stage one, and start making a change today.

Can you learn to control, reduce and eliminate energy wast within your business? There are areas for improvement within all industries in some way or another. And Enigin Plc is here to help your company do this. Stage one involved accurate meter reading. If you are able to identify opportunities for energy savings, you can stop your company profits from draining away.

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