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Is Your Website like a Magazine? IV

posted by enigin in General

Here are the last two suggestion for turning your website or blog into a successful vehicle for your energy saving business, or any business come to that.

We encourage all Enigin Distributors and Enigin Partners to consider these points for their websites, it provides good search engine material as well as interesting and informative content for potential clients.

Here are Ken Gordon’s last two suggestions:

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Is Your Website like a Magazine? III

posted by enigin in General

We have looked at two suggestions from Ken Gordon on making your Enigin Distributor blog or website successful.

At Enigin we work hard on our web content to make sure it is useful for us and for the reader.

Treat it as a magazine is one way to succeeed - so here are the next two pointers:

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Is Your Website like a Magazine? II

posted by enigin in General

In the last post we looked at making your energy saving business, Enigin, website readable and one that people will want to return to.

Content is King - so write well - but consider the first two of Ken Gordon’s pointers:

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Is Your Website like a Magazine? I

posted by enigin in General

Many company websites are dull, uninspiring and do not do anything for their owners. Company blogs can also soon descend into the carefully worded opinions of a few executives, followed by 0 responses - so nobody is reading the content, and if they are they are not motivated to leave a comment.

At Enigin we try to get our websites and blogs to be readable at the very least, ideally we want people to want to read blog posts or website articles and pages. But how can you, an Enigin Distributor, improve your blog or website’s readability?

How about thinking of it as a magazine?

That is the approach promoted by Ken Gordon, who is the social-media manager for the Partnership for Excellence in Jewish Education, and Ken has written an excellent article for marketingprofs.com on this subject.

In this post and the following three, I would like to share his ideas with you:

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Enigin Advice - SEO Your Press Releases

posted by enigin in General

We realise here at Enigin how important it is to consider your SEO (Search Engine Optimisation) in whatever you do - well everything that is likely to find itself on tot he web.

Press releases may seem like an obvious SEO opportunity and I am sure you, as many Enigin Distributor’s do, claim you have considered your SEO policies and aims when producing it, I am sure you will think that you have.

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Individuals and Business Save Energy - Easily!

posted by enigin in General

As many people are, slowly, but surely taking on the role of energy conservationists, at home and within business, we have seen many ways that people can do this. We hear of regular tips, advice and ideas on ways to save energy and money.

But one couple in America are using small and very easy ways to save energy, and the planet. Rather then spend thousands as many do to input technologies and appliances they are using old fashioned ways and ideas simply to be more careful with the energy they use.

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Enigin and Google

posted by enigin in General

Google has become very powerful - when Microsoft seemed to hold similar power the many seemed to turn against them, it is interesting that this hasn’t happened to Google, as yet.

I recall the days when your search engine was very much a personal choice, the list includes both the old and current (if available) versions of HotBot, Excite, WebCrawler, Ask Jeeves, Ask.com, Yahoo, Google, Dogpile, AltaVista, Lycos, MSN Search, Bing, AOL Search, Infoseek, Go.com, Netscape, MetaCrawler, and All The Web.

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Enigin - hopefully a better future

posted by enigin in General

British Gas announced this week the millions of pounds worth of profits that they have made over the the past year. So I must ask the question we must all be thinking, Why?

Why are we still paying such huge utility bills. Have you seen a decrease in your bills? I know I haven’t. It is a battle as it is with these companies to try and pay a little less each month and still have the amount to cover your usage. They want you to up how much you pay.

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The Energy Saving Business is here to stay

posted by enigin in General

Enigin is the Energy Saving Business of this time, and it is here to stay. With so many businesses and companies turning their attention to saving energy and becoming energy efficient, Enigin is the answer.

Such companies currently using Enigin’s real time energy saver the Eniscope include, DHL, Harley-Davidson, Inter Continental Hotels, McDonald’s, UBS and Sheraton Hotels and Resorts. So why not join them in becoming energy savers and save time, money and energy all at once!

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Saving Energy had Never Looked this Good

posted by enigin in General

Enigin - the energy saving business is making energy saving look better and better. With a new, improved and uplifted website on its way, offering advice and offers for companies and businesses to get into energy saving. The new website is smart, quick and efficient offering all the things needed to find out how your company can save energy and make a difference.

With the modern and up to date way that Enigin Plc approaches its customers the energy saving company of the time is the place to go to. If your business needs to make a change then come to Enigin Plc, and see what you can do to change the world.

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I am the Head of Research and Development at Enigin and also currently look after our customer facing activity.